After two slow and uncertain years during the pandemic, tourism in Boston is rebounding rapidly, buoyed by sporting and entertainment events that draw visitors to the city and fill hotel rooms to near capacity.
The NBA Finals heads to TD Garden on Wednesday, with another game on Friday. The US Open at Brookline begins June 16. There will also be a series of concerts at Fenway Park this summer. Plus, it’s wedding season, and experts have said that June is usually the most popular month for nuptials.
“The energy in the city is contagious, the Red Sox are heating up. We’re having one of our best wedding seasons ever,” Boston Park Plaza General Manager Shane McWeeny said. “We’re going to have extremely high occupancy rates. It won’t be the same levels as 2019, but from a customer perspective and associate experience, it will be very, very close.”
Most hotel rooms in the city will reach about 90% capacity in June, up about 30% from last summer when the delta variant disrupted travel plans, analysts said.
The influx of tourists is also a boon to virtually every business.
“If someone is staying at a hotel, they’re more likely to spend more money while they’re in the destination to dine out, to visit attractions,” said Martha Sheridan, President and CEO. from the Greater Boston Convention and Visitors Bureau.
Demand typically pushes up room prices, which means consumers might notice higher rates, especially during peak tourism in June.