HOLLAND, Ohio, October 4, 2021 / PRNewswire / – Velocity, a managed services company, (Velocity MSC) which provides managed IT services through networking, voice and data connectivity, as well as digital media displays and advertising networks, today announced a partnership with G6 Hospitality, LLC (G6), to deploy digital signage in halls of 110 locations with the possibility of expanding to franchises.
Speed MSC will install and provide content management and ongoing support for the digital displays located in the halls of the G6 properties, which include the Motel 6 and Studio 6 brands. G6 will also have access to the content management platform and advertising affiliates of Velocity, creating new revenue opportunities for franchise owners. All of these are aimed at enhancing the guest experience by providing engaging ways to educate guests about hotel amenities and services as well as local events within the community.
âG6 is a leading hotel operator and valued customer. We look forward to strengthening our working relationship by providing a unique digital signage solution that enables G6 to enhance the experience of its customers. We look forward to adding G6 to our existing hotel network and growing our presence in the industry by creating additional opportunities for advertisers to reach hotel guests, âsaid Greg kiley, Chairman and CEO of Velocity.
“We look forward to expanding our relationship with Velocity by leveraging their digital signage platform to enable an efficient and flexible way to communicate with our customers while providing another source of income for our valued franchise partners,” said Rob Palleschi, CEO of G6 Hospitality.
This deployment expands Velocity’s DOOH media offering among the valuable traveling public and facilitates advertisers’ access to hotel guests with a collective annual purchasing power of $ 278 billion. The advertising network, which now includes more than 570 hospitality locations, will be represented by Velocity’s direct sales team as well as a standby third-party representation. Additionally, the network will be available programmatically through Vistar Media, one of the primary sources of programming request for DOOH.
About Velocity MSC
Velocity provides customized managed services such as IT support, network management, voice and data connectivity, multinational data networking, field repairs and service, field project deployments and implementations , free TV and Wi-Fi solutions, digital signage and DOOH Multimedia Solutions, and more in the retail, hospitality, healthcare and entertainment industries. Founded in 2005, Velocity is a privately held company headquartered in Holland, Ohio. Today, the company has approximately 500 employees, 13 redundant data centers, more than 5,500 certified technicians across the United States and 450 operator agreements. It is a CLEC in all 50 states. Velocity is proud to be a member of the DPAA. For more information visit www.velocitymsc.com.
About G6 Hospitality LLC
G6 Hospitality owns, operates and franchises nearly 1,400 budget accommodation locations under the Motel 6 and Studio 6 brands in United States and Canada. The company also ranked # 1 in the 2020 Military FriendlyÂ® Employers survey in its revenue category and was named âBest for Veterinariansâ Employer by Military Times. In 2020, Motel 6 was named “Best Budget Hotel Brand” in USA TODAY’s Top 10 Readers’ Picks. For more information, please visit www.g6hospitality.com.
Velocity, a managed services company
Sarah Sandoval Rooms
Corporate communications manager
SOURCE Velocity, a managed services company